Growing up, I was visually schooled by every utensil in the Kitchen and every functional and dysfuntional equipment I came across, on how valuable China is to the world. 'Made In China' seemed to be the perfect marketing-strategy-slogan for every product made everywhere but China - as per Nigerians no fit carry last. Well, we've given China a deserved breather.
Recently, the term 'buy Nigeria' rapidly circulated the social media streets. No, Nigeria isn't up for sale, relax. 'Buy Nigeria' is a campaign aimed at invoking the spirit of patriotism in Nigerians toward Nigerian brands. I know we all love our Gucci's, our Prada's, our Fendi's, our H&M's, our Zara's, even our 'bend-down-select second-hand' designer brands and that's fine. But why don't we get to love our Nigerian brands too?
LDS Prefall 2015 collection - named Rosetta- could win you over (or not. We'll have to see).
Like the previous collections, the Rosetta collection is definitely for the woman who isn't just print-bold, but also seeks to take her print game to the next level. Graced with the marriage of fierce and subtle colour palettes like red, blue, green, brown, and a slight infusion of cream all bound together in 'white matrimony', the Rosetta collection definitely makes a statement with its artistic use of colours. Enough said...
The Collection
These are few pieces from the collection that I absolutely love.
The Summer dress as the name connotes, is perfect for summer. The length is however a tad unconventional for warmer days, but there's no harm in pushing boundaries, is there?
Summer |
Alexis |
Ruby |
Cocoon |
Photo Credit: LanreDaSilva
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